NetEnt Remains UK's Top Game Provider

Why is NetEnt Still UK's Best Casino Provider

5 min

In today’s article, we will take a look NetEnt’s history and analyse how this popular provider keeps impressing new players through their

NetEnt’s Product

NetEnt's ProductNetEnt’s product is easy to guess – they try to provide the best games for online slot sites in the business. To do this, they claim they have a top-performing portfolio, multi-channelled content, world-class games, and hassle-free integration.

NetEnt slots are widely famous for offering players high RTP percentages that go over 98% for some games on the best online casinos.

These percentages create a better-than-average combo with the creative new games and bonuses they provide.

To better understand their target audience’s preferences and expectations, NetEnt frequently conducts market surveys. These help them get an overall picture of what the following great product could look like.

Popular Slots from NetEnt

NetEnt is by far the most popular slot provider in the entire world, boasting countless widely famous slot titles, which include:

  • Vikings
  • Lost Relics
  • Gonzo’s Quest
  • Starburst
  • Dead or Alive 2

proficient services. See why most UK gamblers will turn to NetEnt’s games and bonus offers more often.

The UK Casino Gaming Market

The UK Casino Gaming MarketAlong with the skyrocketing development of the online gambling sector in the UK casino gaming market, a new era of flourishing casino game suppliers has begun.

The immense popularity of slot games determined most providers to take high stakes and diversify their products as much as possible.

If the UK casino market was valued at a bit more than £5.4 billion in 2015, its value now has exceeded £14.7bn, on par with Malta’s GDP in 2020.

The market’s growth is also supported by the collaboration of private businesses with third-party software providers, resulting in user-friendly gambling interfaces.

NetEnt Maintains High Integration Among UK Operators

NetEnt Maintains High Integration Among UK OperatorsIn its 26 years of operation, NetEnt won the trust and admiration of almost every operator who wants to provide slots next to other casino games.

Because of their evergrowing slots portfolio, special features, and usage of the latest technology, NetEnt casinos have begun to monopolise the UK online gambling market.

NetEnt’s History in Online Gambling

This gaming software solutions provider is one of the most appreciated in the gambling industry.

It’s been here since 1996, and even if it’s not the oldest in the business, it is the best in terms of creating highly appreciated products that keep increasing in popularity with each new addition.

Awards Don’t Lie

  • From 2010 to 2021, NetEnt gathered 38 awards within national and international industry honours.
  • In 2022, NetEnt decided to join forces with Red Tiger at the EGR B2B Awards. As such, both providers won the Slot Supplier award.

Background information

Entertaining millions of people for more than 20 years must be tiring for some.

However, NetEnt manages to stay afloat even when trends and markets change.

As they say on their website, NetEnt is the “…leading provider of premium gaming solutions….” To prove it, they’ve won at least one award each year they were nominated.

Other Popular Providers in the UKAs you may be well aware, NetEnt isn’t the only popular slots provider in the UK.

Aside from it, dozens of other businesses are trying to attract operators to favour their product catalogues.

Let’s see which is the best among them!


This casino games provider located in the Isle of Man delivers products to land-based casinos, sportsbooks, and live dealer tables.

Of course, their portfolio couldn’t be complete without a large variety of slots present in Microgaming casinos.

The most popular Microgaming slots are the following:

  • Immortal Romance
  • Mega Moolah
  • Thunderstruck II
  • Break Da Bank Again

Pragmatic Play

The iGaming market is lucky to have Pragmatic Play among its providers. Currently, it has a lot of awards and wins under its belt, striving to catch up with other big names like NetEnt that dominate the iGaming market.

In 2021, for example, Pragmatic play scored iGaming Supplier of the Year and Game of the Year awards, the latter being for its hit title Gates of Olympus.

A collection of well-made slots from their portfolio would include:

  • Gates of Olympus
  • Sweet Bonanza
  • The Dog House
  • John Hunter & The Tomb of the Scarab Queen

You will find Pragmatic Play casinos which host this game list and much more titles. All of them are licensed by the UKGC.

RealTime Gaming

RealTime Gaming (RTG) is another top-tier casino game provider making waves in the iGaming industry. Founded in 1998, RTG has steadily built up an impressive portfolio of slots, table games, and other casino titles over the years.

In recent times, RTG has won awards for Slot Provider of the Year and Innovation in Slot Provision, showing their continuing excellence. Some of their most popular and acclaimed slot titles include:

  • Cash Bandits
  • Bubble Bubble
  • Achilles
  • Caesar’s Empire

You’ll find these and many more quality slots at licensed casinos powered by RTG software. RTG is constantly releasing new innovative games to rival other major providers like NetEnt. Their catalog of hundreds of slots, tables games, and specialty games makes RTG a must-try for all players.

Play’n Go

Founded in the Swedish town of Växjö in 2007, Play’N Go is among the top casino gaming producers in the UK.

Although this provider is not as old as other companies in this section, Play’n Go still has more than 200 slots in its portfolio, and new titles are added periodically.

Some of the most popular titles developed by Play’n Go include:

  • Merlin’s Grimoire
  • The Green Knight
  • Star Joker
  • KISS Reels of Rock


This Malta-based provider was founded in 2013 and already has many fans within the gambling community, including those in the UK.

Yggdrasil is a very respected provider in the industry, gathering awards from both EGR and the International Gaming Awards.

The best Yggdrasil slot games include:

  • Beauty and the Beast
  • CherryPop Deluxe
  • Hillbilly Vegas,
  • Professor Clank’s Combinator

A Brand that Passed the Test of Time

A brand that passed the test of timeNetEnt has established a respectable brand over the years, celebrated by iGaming audiences and iGaming critics altogether.

Still, although NetEnt is one of the leading casino game suppliers, liking other underground companies is just as valid.

Try to find out what your expectations and preferences are when it comes to iGaming products, so you can find whether NetEnt is the best fit for you or whether you should rather move your attention towards other game providers.


How many NetEnt games are there?

At the moment, there are around 2500 NetEnt casino games available on gambling platforms.

What NetEnt slot games have the highest RTP?

Among the NetEnt slot titles with the highest RTP, there is Mega Joker (99%), Blood Suckers (98%)  and Kings of Chicago (97.8%).

What are other popular game suppliers besides NetEnt?

Among the most popular game suppliers apart from NetEnt, we shall mention Microgaming, Pragmatic Play, Play’n Go and Yggdrasil.
Anca Iamandi
AuthorAnca IamandiSenior Author & Editor at CasinoAlpha

Anca's analytic skills developed in Generative Linguistics allow her to bring you clear and concise gambling-related content. Her texts will help you understand casinos, bonuses, fees, and rules and forget about all the gambling myths that pull you down. She's a strong advocate of safe gambling.

Adina Minculescu
ReviewerAdina MinculescuSenior Author & Editor at CasinoAlpha

Adina’s analytical way of thinking is what gamblers need to understand the casino market. With her expertise in this niche combined with her studies in linguistic typology and hermeneutics, you will get the essential help to make informed financial decisions. Let her be your reliable guide!